This is one of my favourite times of the year when it comes to style. I’ve started my research on trends which I will share over the season, but part of my new blog approach is to get back to good old fashion writing. To get this off the ground, and to find things I want to write about, I’ll start with sharing some labels to love this coming Autumn Winter 2019. Some of these brands I’ve watched for a while, and some I discovered at fashion weeks and the like. But there are a few things that I look for. One of those is wearability. Fashion is amazing in how it inspires, but I’m more taken with style that can be worn and not just admired. Timelessness is another factor for me. Is this an aesthetic that can move past one season? And, very simply, do I look at it and go WOW. Not the most technical gauges of brand success, but it works for me.
Emerging from London in 2017, and shown at London Fashion Week for the first time last season, 16 Arlington is a blend of cool and glam. They say so themselves and it’s parlayed into sequin mini dresses and vibrant prints. And it’s all a bit extra. But it’s great, so much so, Brown Thomas now stock it. This look will inspire this season’s Christmas ensemble I tell you.
I’ve harped on about Rotate for a while now. When you see the collection you will understand why. The brain child of Danish duo, Thora Valdimars and Jeanette Madsen who are backed by Birger Christensen (I saw them speak recently and they needed the backing of a big brand to get this off the ground), are now one year in business. The stylists and Instagram queens know how to make a mini dress. As above, they fuse sexiness and practicality in their collections and are launching tops this September. Can be found on Net A Porter and in Brown Thomas Dublin.
A firm favourite in the US, Reformation is leading the way as a brand built on values of eco-friendly manufacturing and sustainability. Repurposed vintage pieces are recycled into Cali-inspired dresses in pretty prints that will tick the box for timelessness. Watch out for midi-skirts from this brand that can be styled with oversize needs and over the knee boots.
I used to see the Kitri store in London all the time as it was near where fashion week is held. That was a while ago, but since then, Kitri have garnered a lot of positive vibes from fash pack and Insta huns thanks to it’s vintage aesthetic and capsule wardrobe pieces like polka dot blouses with pussy bows and ‘kitch’ midi dresses. They are well worth a stalk on Instagram where they share how their customers style pieces. Plus the price point for a premium brand is competitive, very very important.